Business Analysis Digest #34

Business Analysis Digest #34

The business analysis digest #34 is here!

Hello there! Welcome to the Business Analysis Digest #34, with the best business analysis and related topics articles of the previous weeks.

Business Analysis Articles

The Ultimate List of Product Metrics by Paweł Huryn

Product metrics

Product metrics image from

The article presents an extensive list of product metrics to measure the success of a product. It covers a wide range of metrics, including user acquisition, retention, engagement, revenue, and customer satisfaction. The author emphasizes the importance of selecting relevant metrics that align with the product’s goals and objectives. The article provides a comprehensive overview of various product metrics to help product managers make informed decisions and continuously improve their product’s performance.

Understand the Problem Before Converging on a Solution by Karl Wiegers

Business analysis solutions

Another great article from Karl Wiegers! This time it is all about understanding the problem before jumping into solutions. Karl shares his thoughts on what we should start with and provides a relatable case to illustrate the problem. This article would be insightful both for new business analysts and those stuck with making unsatisfactory solutions. Every time I start teaching a new group, and we come to the business idea analysis module, I keep repeating the idea until I see they thoroughly understand it. Usually, this happens closer to the end of the first year of experience. For some reason, people tend to jump to solutions and conclusions, which is rarely beneficial. Thus, I appreciate another reminder from experienced business analysts that we should always think about real business problems first.

Business Analysis Tools & Techniques Reading List by Yulia Kosarenko

Business Analysis Model Reading List

Yulia pulled together a fantastic collection of articles that would help any business analyst to expand their knowledge. Topics include tools and techniques, facilitation, modeling, working with requirements, etc. This collection contains almost 30 articles and videos across eight topics. I had a chance to look through them briefly, and everything looks tasty!

Requirements for Devices Around Us by Karl Wiegers


I am almost mad at Karl, but in a good way – how does he create so many great articles each month? Insane! This article is about how physical devices, which are examples of systems, also represent the exact requirements issues business analysts face in software development. Specifically, Karl talks about architecture and quality attributes. Both based on personal examples and applied theoretical reflections, Karl explains how these concepts are tied to different real-life cases.

How To Understand The Job To Be Done (JTBD) Like A Product Manager by Ian Khor

Jobs To Be Done - JTBD

This article is a must-read for understanding the “job-to-be-done” (JTBD) concept. The author shares practical tips and insights on effectively applying JTBD in your product management approach. They discuss the importance of identifying the underlying motivation of customers and how it drives their behavior. The author also describes where we can use JTBD, like building personas, understanding the needs and pain of stakeholders, and, of course, writing stories.

If you open a meeting with icebreakers, end with these wrap-up equivalents for better closure by Jackie Colburn

Effective icebreakers and wrap-ups

In this informative article, Jackie provides practical tips for relevant wrapping up meetings after icebreakers, about which she talked in her previous bit. Transitioning from icebreakers to meaningful closures is crucial for effective meetings. The article suggests creative wrap-up equivalents based on different scenarios by which your session ends. By implementing these strategies, meeting organizers can ensure more engaging and productive meetings for better outcomes.

How to Build Credibility at Work by Vinita Bansal

Building credibility on workplace business analysts

Among others, credibility is a crucial underlying competency for business analysts. In this article, Vinita highlights the significance of building credibility in the workplace. They outline practical strategies to establish trust and credibility, including doing things without being asked (being proactive), never saying it’s not your job, being a problem solver, etc. By following these strategies, employees can enhance their professional reputation and gain their colleagues’ and superiors’ trust and respect. On the other hand, it is important not to trap in abuse, as the more credible (and assertive) a person is, the more likely there is a chance to start doing more without appreciation. Or, building too much credibility may set expectations higher than you intended. That’s why balance and attention to the environment are crucial while building credibility, as sometimes you must stand for your boundaries.

Upcoming business analysis events

🗓️ 18-20.04, Atlassian Team 23 Conference

Join industry experts and collaboration visionaries sharing their ideas for how to break silos, boost productivity, and make work more visible across teams — all through better teamwork and powered by Atlassian products. Discover the solutions, skills, and ideas to transform how teams collaborate, power digital transformation, and drive cultural change. (с) Digital experience (virtual participation) is limited but available.

🗓️ 19.04, 6 PM UTC+2. Pivotal Process Flows

Reminder about the upcoming webinar!

Are you ready to take your process flows to the next level? Join this engaging webinar to learn about pivotal process flows that will help you elicit stronger requirements and impress your stakeholders. You’ll discover the steps involved in brainstorming, summarizing, drawing, and pivoting, as well as the connection between modeling and user stories/requirements.

🗓️ 26.04, 5 PM UTC+2. Understanding your Stakeholders

Reminder about the upcoming webinar!

This session will explore various ways to analyze stakeholders using journey maps and empathy maps. These tools will be discussed as part of stakeholder analysis, and their role in improving requirement writing and product delivery will be highlighted. Attendees will learn how to build and use these maps to better understand their stakeholders’ needs.

🗓️ 28-29.04, Blockchain for Future

Blockchain for Future is a two-day online conference devoted to web3 and blockchain. During the conference, experts will discuss the development of the sphere in Ukraine, the specifics of our market, the legal system, and scaling opportunities. In addition to speeches delivered by Ukrainian and international speakers, the conference will also feature the final pitching of startups participating in the Web3 Bootcamp by SET University. (с)

The conference is divided into four main tracks for Web3 entrepreneurs, DAO&Legal, Web3 marketing and fundraising, and Web3 product management and data analytics. Blockchain for Future is going to be held in a metaverse space, so all participants will be able to communicate with each other, choose interesting pavilions, and explore Web3 from the inside. (с)

Is that your first visit to Passionate BA?

If you have just started reading my blog, I must indicate that you can find many other helpful materials on a blog page. You will find my business analysis digest, my articles, and more! Enjoy!

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